| Title: | The Store |
| IMDB Rate: | 6.375 |
| IMDB Votes: | 16 |
| Duration: | 118 mins |
| Year: | 1983 |
| Language: | English, |
| Genre: | Documentary, |
| Country: | United States of America, |
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THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.